Month: February 2019

Five Tips to Utilize Valentine’s Day to Boost Your Wedding Photography Business as a Wedding Photographer in Kolkata

wedding photographer in Kolkata

Origin and Purposes of Celebration of Valentine’s Day:

Valentine’s Day celebrated on February 14 is discerned as a significant cultural, religious, and commercial celebration of romance and romantic love around the world, although it is not a public holiday in any country. In 18th-century England, this typical celebration adapted into an occasion in which lovers expressed their love for each other by exchanging floral bouquets, offering confectionery, and sending greeting cards etc. Valentine’s Day symbols that are known today contained the heart-shaped outline, doves, and the figure of the winged Cupid.

In India, during the Medieval era, the acceptance of public affection died off. Lovers for different religious background have been threatened and even sometimes there have been honor killings. Public display of affection such as holding hands or kissing is regarded as unacceptable today in India.

Following the economic liberalization in the early 1990s, a new middle class appeared who could afford access to foreign TV channels and card shops. Valentine’s Day became happening and popular among this middle class.

While Valentine’s Day is a perfect time for pictures, most couples don’t think about it.  This is where a clever and well-designed promotion as a wedding photographer in Kolkata can make all the difference.  With the right promotional designing, coupled with various strong marketing campaigns, you can attract new clients, induce returning ones for post-wedding photography, and spread awareness about your business.

The following tips are intended to help you reflect on these elements, as a type of virtual session.

#1:  IN WHAT YOU’RE GOOD AT, PROMOTE THAT

The most important element of a successful promotion is to highlight something you can do well.  The types of photos people look for on Valentine’s day may vary.  While some might want a posed and planned couple portrait, others may prefer candid shots in a cosy destination.

What is your business known for?  Your sensitive eye?   Or maybe your creativity and abilities in creating that perfect moment?

When you’re creating your promotional offering as a professional photographer in Kolkata, make sure to include something that will they can take away to a home with them, so they have something while they’re eagerly waiting for edits. Creating such a memorable experience for your client is the most obvious way to bring them back in the future.

2: UTILIZATION OF RESOURCES

Having the perfect background is essential to a memorable photo.  Offer a photo shoot at a scenic park or building nearby, with a  ride to and from the site.  Working with a local restaurant to attain a discount for dinner or lunch to create a truly romantic evening for the couple.

3: IDENTIFY YOUR CUSTOMERS

The needs and preferences of your prospects base can vary depending on regional aspects and even city.  While your personal strength as a photographer in Kolkata will no doubt shape your customer base to some degree, really knowing the community, area, and personality of the customer pool in the area will help you to promote perfectly, especially when you’re creating your marketing campaign to generate business.

Regions and urban exposers with younger or more progressive citizens would allow for more daring options, such as lingerie and boudoir shoots.

4: RESOURCES YOU HAVE AS A PHOTOGRAPHER TO CREATE TRULY FUN AND MEMORABLE PHOTOS

Filters, frames, and overlays are some of the most cost-effective ways to create a cute photo.   Offering the filters can also allow for mini sessions, allowing you to serve more customers in very less time.

5.RUNNING A PHOTO CONTEST TO PROMOTE YOUR PHOTOGRAPHY BUSINESS

Best Romantic View Contest: Crafted to get people outside and taking pictures, frame this contest as deciding the best “make out” spot or romantic view in your area. As more and more people vote on their favorite spot, your promotion will grow gradually.

Whatever you end up deciding on with your contest, Social Media can help your run it quickly and easily so you can concentrate on growing your business.

We hope the above tips will be effective for your wedding photography business growth during valentine’s day.

 

 

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Five Wedding Photography Awards for Indian Wedding Photographers

Wedding Photographers

Weddings in India are a hullabaloo of a lifetime. A hypnagogic union of two souls, weddings in India are a time of perpetual festivities marking months of fastidious preparations and craftsmanship. Peaceful co-existence of innumerable cultures in India makes the wedding rituals of each culture distinct and equally breathtaking. A magnetize display of involvement, effort, emotions and wealth, Indian weddings are no less than a visual pageant.

Being an Indian Wedding Photographers in Kolkata, Mumbai or anywhere across the globe with the most talent, experience and innovative approach to crafting Indian Wedding stories every individual have their own aspirations for wedding photography awards. An award is something given to a person, a group of people, like an organization in recollection and apprehension of their mastery in any certain field.

In this article we will share a few popular and aspiring awards for the new wedding photographers in India, who have chosen photography as their main source of earnings.

 

  1. WeddingSutra Awards: Founded in 2000 by Parthip Thyagarajan and Madhulika Sachdeva Mathur WeddingSutra quickly became the leading bridal brand reaching millions of to-be-weds in India and outside. WeddingSutra provides comprehensive wedding information and inspiration to a target audience of smart, spirited, and sophisticated couples. According to the CEO, Thyagarajan WeddingSutra Photography Awards are conceptualized to inspire and honor the best wedding photographer and they now look forward to ensuring that wedding photography in India has a strong global platform and is recognized as an exciting and creative profession.
  2. Better Photography Wedding Photographer of the Year Awards: On 2009, it was initiated as a national level award with the aim of both recognizing extraordinary talent in wedding photography, and adoring the finest photo artists in the field. They literally pioneered the concept of specifying and recognizing wedding photography in India, as an individual genre.
  3. Wedding Photographers Association of India Awards: Founded by Arjun Kartha and Vinayak Das, two of the best Wedding Photographers in India on 2009 WPAI also facilitates aspiring wedding photographers for showcasing their talents in front of critics and judges.
  4. FEARLESS AWARDS: Fearless Photographers is a photography directory of the world’s finest wedding photographers who are not afraid to push the limits of photography to surprise you with extraordinary wedding photos of your D-day now known or hereafter. On every two months interval, a panel of expert stewards selects the very best wedding photos as Fearless Awards.
  5. Others: Major camera, album and accessories producers also conduct very few awards for young aspiring photographers in India to showcase their talents.

Hope this blog will help you as a photographer to explore your talent.

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